After the recent update of Google Penguin, it has become important for web developers to develop a website SEO friendly from the start. The importance of on-page SEO has become imperative after the recent update that is why it has become important to keep an SEO guy on board during the development process of the website. This is another reason why every web development Australia company is also hiring an SEO person who can guide them throughout the web designing process. However, there are still too many freelance web developers who only how to design and develop a website but doesn’t have any knowledge of the SEO.
There is no need to worry if you are a freelance web developer and designer and doesn’t know any knowledge of SEO. In the next lines of this article, I am going to tell you about the things that you have to do just to make an SEO friendly website.
Integrate The Social Media Into Your Website:
The reason why everyone is incorporating social media options on their website is not that of the popularity of social media websites. It is because the search engines like Google likes it and give value to your website just like you value your customers. Incorporating the social media elements in the web design is one of the methods of following the Google Panda algorithm of website rankings which helps you to rank your website on the Google SERP. That is why next if you make a website for someone, do not forget to add the most prominent social media websites icon in your web design and link it to the accounts of the site owners to the icons.
Make The Images Optimize-Able:
In the modern world SEO, not only the text, the images need to be optimized too. Optimizing your image means you are providing more area to crawl to the Google spider. The more Google spider spend time crawling your website, the better it will rank you on its SERP. To make sure that the images you use on your website are optimize-able, you have to follow some points. The images which you will use should be under 30 to 100kb. The website images should have a resolution of 72dpi. Images that are too big will increase the loading time which counts negatively in the SEO that is why it is important to keep the images as lite as possible.
Place Your Keywords Smartly:
Ask the owner of your website that either he is going to do SEO for the website or not. If he is willing to do it, ask about the keywords on which he would focus on in SEO. Once he gives you the list of keywords on which he wants to rank his website, then it is your job to adjust those keywords smartly in the web content. You can place it in the body of the web content, but it is not the only place on the page to incorporate your keyword. You can use the keyword in your title tag, H1 tags, website slogans, Meta descriptions, Meta keywords, navigations and the places like this.